Petronas CIMB Islamic MasterCard and the Petronas Maybank Islamic Ikhwan Visa
By Kamarul YunusPublished: 2009/09/02
PETRONAS Dagangan Bhd (5681), the retail arm of Petroliam Nasional Bhd (Petronas), expects its RON95 fuel, or Primax 95, to register 95 per cent sales with its availability nationwide from yesterday.
Its senior general manager of retail business division, Mohd Fadzlan Abdul Samad, said demand has been on the rise since it launched the fuel in May.
"When we started selling Primax 95 in May, 65 per cent of our customers opted to use RON95 against RON92. And when we launched the fuel in Kepong, it shot up to 95 per cent.
"It has since remained stable at 80-85 per cent. On this basis, we anticipate that more people will opt for RON95 and the market penetration would be in excess of 95 per cent," he told reporters after the launch of the Petronas CIMB Islamic MasterCard and the Petronas Maybank Islamic Ikhwan Visa in Kuala Lumpur yesterday.
Mohd Fadzlan said the company also anticipates some 600,000 existing and potential Petronas Dagangan consumers to apply for the two new Islamic cards.
Last year, Petronas and the two banks launched the conventional Petronas CIMB MasterCard and Petronas Maybank Visa for which some 600,000 cards have been issued.
"Based on this figure, I am confident that we will secure the same number of subscribers for the two new Islamic cards," Mohd Fadzlan said.
Currently, some 30 per cent of transactions at its petrol stations and convenience stores are made through credit cards.
"It depends on the locality of the service stations and convenience stores. For example, in the Klang Valley, it could be more than 50 per cent, while for some of the areas, the average is about 40 per cent," he said.
The two Islamic credit cards have the annual fee waived and offer attractive rebates and rewards.
With the two cards, customers can comply with Islamic financial principles, or syariah, in their daily transactions, including non-compounding charges.
In addition, cardholders of Petronas CIMB Islamic MasterCard will get 2 per cent rebate for every RM1 spent at any Petronas station, while Petronas Maybank Islamic Ikhwan Visa cardholders will get five times Maybank Treats Points for every RM1 spent at the stations.
Petronas has a retail network of more than 920 stations.
Its retail convenience store, called Kedai Mesra, is located at more than 750 petrol stations and boasts of the largest number of automated teller machines in the petrol market in the country.
Translation in Bahasa Malaysia
Oleh Zainab Mohd Yatim
zmy@bharian.com.my
PETRONAS Dagangan Bhd menjangkakan 90 peratus pelanggannya akan menggunakan petrol RON95 yang diperkenalkan secara rasmi mulai semalam.
Pengurus Besar Kanan, Bahagian Perniagaan Runcit Petronas Dagangan, Mohd Fadzlan Abdul Samad, berkata petrol baru yang dijual pada harga RM1.80 seliter itu sudah dijual di semua stesen minyak Petronas di seluruh negara.
“Ketika kami memperkenalkan Primax 95 di dua stesen kami di Putrajaya pada Mei lalu, 65 peratus pelanggan berpindah menggunakan petrol baru itu daripada RON97, dan selepas memperkenalkannya di stesen ketiga di Kepong pada Julai, kami dapati 95 peratus pelanggan berpindah kepada petrol berkenaan.
“Berdasarkan kepada perkembangan itu, kami anggarkan 90 peratus pelanggan akan menggunakan petrol RON95,” katanya sambil menambah syarikat itu juga tidak menerima sebarang aduan negatif, sebaliknya pujian oleh pengguna sejak memperkenalkan petrol baru itu.
Mohd Fadzlan berkata demikian pada sidang media selepas pelancaran kad kredit Islam yang ditawarkan Petronas Dagangan dengan kerjasama dua institusi kewangan iaitu Maybank Islamic Bhd dan CIMB Islamic Bank Bhd.
Kad kredit itu dilancarkan Pengarah Urusan Petronas Dagangan, Sabarudin Mohd Amin, bersama Pemangku Ketua Eksekutif Maybank Islamic, Ibrahim Hassan dan Ketua Eksekutif CIMB Islamic, Badlishah Abdul Ghani.
Mulai semalam, kira-kira 3,500 stesen minyak seluruh negara mula menjual petrol RON95.
Mengenai kad kredit Petronas Maybank Islamic Ikhwan Visa dan Petronas CIMB Islamic MasterCard itu, kedua-dua Maybank dan CIMB menjangkakan masing-masing dapat menarik 100,000 pelanggan dalam tempoh setahun pengenalannya.
Ketika ini, Maybank Islamic memiliki 60,000 pemegang kad Ikhwan Visa manakala CIMB Islamic memiliki 12,000 pelanggan.
Kedua-dua kad kredit Islam berkenaan menawarkan ciri menarik termasuk rebat belian dan program ganjaran, selain tidak mengenakan caj yuran tahunan.
Borang permohonan bagi kedua-dua kad kredit itu boleh diperoleh di semua stesen Petronas di seluruh negara mulai 3 September
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1 comment:
Sangat menarik. Macam mana nak apply?
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